1. ashcroft is orchestrating a rolling programme of regeneration.

    The redevelopment and remodelling of a number of the blocks fronting The Moor and the radical improvement of the public realm will provide the quality of retail space and environment that is now in demand.

    Detailed negotiations have been conducted with the City Council both in relation to procuring planning consents and in concluding a series of Development and Management Agreements.

    Each phase of development will be carefully appraised to maximise the projected returns and will respond to specific retail requirements to minimise risk.


  2. Planning a rolling programme of regeneration of important City Centre retail pitch.

    Identifying and preparing blocks for development.

    Appraising and analysing most effective form of development.

    Initial phases to involve additional investment of c. £50m to provide 35,000 sq m of new retail and leisure.

    Procuring acceptable planning consents.

    Enabling relocation of City Markets as part of integrated retail development.